Digital Leadership Forum Online Edition 2020

The Digital Leadership Forum brings together digital, marketing, and communication managers from large and mid-size organizations. As the events of previous years, the 2020 online forum will be an inspiring event with a great selection of guest speakers sharing their thoughts and practical case studies. Speakers are practitioners from organizations including Randstad, JustEat, DHL, DAZN, Hilti, Novartis, and many more.

Digital Leadership Forum is a two day of inspiring online sessions, workshops, and discussions on digital transformation, the future of work, digital equality, social media, and leadership. With the seventh edition of the entertaining Town-Hall Session and a virtual comedy show.

Your best event experience:

• Your Monday starts with a creative workshop, in a very classical way with paper and pencil. No dry opening speech but directly into the topic of digital transformation, we promise! Yes, with paper and a pencil.
• 15 inspiring online talks and discussions. Simply select the three to five sessions that match your current challenges best. Of course, you and your team are welcome to attend more sessions too.
• Do not miss the Comedy and Town Hall sessions Monday and Tuesday afternoon, in which the key lessons are humorously summarized and socializing takes place.
• Business matchmaking service: If you wish, then the Digital Leadership team will bring you in touch with colleagues with similar challenges during the two days.

In this way, you will experience two days full of compact knowledge sharing, get to know interesting colleagues, and still be able to fulfill your daily duties.

Eligibility

• Digital managers; people who are responsible for digital initiatives in their organizations; communication managers; marketing managers; IT managers who drive digital projects from a business point of view.
• Typical job titles: Head of Online Communications, Head of Marketing, Head of Digital, digital manager, Digital Manager, Head of Social Media, Social Media Manager, Marketing Manager, Lead Digital, …
• Tickets are just available for practitioners. Beside four selected sponsors vendors, agencies and consultants are not allowed to take part. The whole agenda is driven by practitioners. No vendor talks allowed.
• Participants include managers from HP Inc., Brussels Airlines, SRG SSR, John Lewis, Beiersdorf, Hilti, Takeda, Novartis, and many more.

Benefits

Learn from real-life examples, discuss how to convince your management of digital projects, and bring your own expertise to the table in open discussions. Sharing experiences helps to save costs and generates new ideas for your projects.

• Completely advertising-free talks (no sponsored talks, no ticket sales to consultants and agencies with the exception of the few selected sponsors, without whom the premises could not be financed).
• Practice-oriented.
• Boutique conference: Small and exclusive setting.
• This year as a virtual edition.

Topics and agenda

• Engaging case studies around digital B2B and B2C projects
• Practical experiences around digital transformation and change management in organizations
• Customer journey as the basis for digital projects
• Marketing automation and lead management on websites
• Project management for digital initiatives
• Equality, digital rights, and digital inclusion
• Marketing with AI, psychographic profiles, and automation
• Digital innovation process – how your business changes, not just your communication
• Digital internal communications and engagement strategies for employees and management
• Mobile business
• Video production for internal and external audiences
• Voice search and conversational AI
• Stakeholder management in digital projects
• Content strategy
• Digital trends

Application process

• Click here to sign up.